Objective

Grow market share in the money transfer market among a niche audience

Overview

Inuvo helped this money-transfer service exceed their campaign goal of money transfers by 15x while beating their CPA goal by 97%. They did so by using the IntentKey technology to find and target successful immigrants at scale based on granular interests such as immigration law and foreign travel.

Intent Signals

  • Digital Gift Cards
  • Deposit Bonus
  • Financial News
  • Being a Foreigner
  • Financial Stress
  • Lending Tree
  • Charitable
  • Dedicated to Helping
  • Correos

Key Results

Crushed CPA Goal by

97%

Generated

15x Money Transfers

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