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4 Reasons Why Google’s Continuation of Third-Party Cookies Should Not Mean Business As Usual for Your Brand

Google’s keeping third-party cookies—for now. Here’s why advertisers shouldn’t treat that as a green light to delay cookieless strategies.

The DOJ’s Google Adtech Ruling: A Turning Point or a Misstep for Programmatic Advertising?

Google was found guilty of adtech monopoly. Here's what it means for programmatic, competition, and what's next.

Is Your Programmatic Strategy as Agile as a Championship-winning Team?

Inuvo compares the high-pressure decisions of March Madness to how IntentKey operates in real time by adapting to shifting consumer behavior, uncovering trends, and turning every bid into a strategic…

Smarter Audience Modeling, Made Simple

The IntentKey Platform makes it easy for advertisers to build, refine, and activate audience models in just a few steps.

The Outcomes Era in AI Advertising: Why AI Advertising Must Deliver More Than Just Automation

AI in advertising is evolving, and the era of black-box automation is over.

2025 Digital Advertising Predictions: Insights from Inuvo’s Industry Experts

The digital advertising landscape will fundamentally transform by 2025. Here's what we think.

Unlocking the Potential of Programmatic Audio Advertising

Programmatic audio: the untapped channel transforming how brands connect beyond screens.

Maximize Black Friday and Cyber Monday Campaigns with IntentKey’s AI-Powered Targeting

Maximize holiday sales with AI-driven, privacy-first targeting for Black Friday and Cyber Monday.

CTV: The Right Way vs. The Wrong Way

In the world of CTV, quality trumps quantity every time.
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