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Inuvo Insider

Stay informed of updates in the advertising industry, AI technology, and more from the Inuvo team


There’s No ‘Maybe’ About It: Embracing Intent-Based Advertising in a Post-Cookie World

Intent-based advertising is going to redefine the future of marketing in this cookieless world, but don’t worry…there’s a solution.

Key Benefits of IntentKey’s Web Crawler

Our crawler has crawled more than 110 BILLION pages and is adding roughly 1 million new pages every day.  

How Embracing AI Helps Bonfire Publishing’s Editorial Team Streamline Content Production

Incorporating AI tools into your workflow will save you time, money, and frustration.

Summer Sporting Events Show a British Invasion in Inuvo’s Audience Discovery Portal

Portal Trend Snapshot: Surprising insights into U.K. Travel, Professional Sports, and Music. Leverage these trends to reach consumers with intent!
Inuvo employees collaborating at the Summer Sales Summit

7 Tips for a Successful Sales Rally

Hosting a triumphant sales rally demands strategic planning, seamless communication, and a laser-sharp focus on revving up your sales force. 

School’s Out, Gaming’s In: Summer Fuels a Gaming Frenzy in Inuvo’s Audience Discovery Portal

Portal Trend Snapshot: Summer Fuels a Gaming Frenzy in Inuvo’s Audience Discovery Portal

Transitioning to Cookieless Advertising

Google's cookie timeline is set. Prepare for a privacy-first world with IntentKey.

Introducing The Audience Discovery Portal

An in-depth look at our state-of-the-art tool powered by our pioneering AI technology, IntentKey.

Exploring URL Vectorization to Understand User Intent for Online Advertising

WHITE PAPER: Sr. Data Scientist Dr. Melodie Du explores webpage content using machine learning through vectorization.

Introducing Media Mix Modeling

Our new AI technology will help you understand your most (and least) valuable channels. Without cookies. Even offline.

Creative is the New Targeting

In a world where ID based attribution is broken on platforms like Facebook, good creative can actually improve your targeting.
Google Performance Max

Google Performance Max: 5 Things to Know

Google pushes everyone to use PMax campaigns. Here are five things to know to use them correctly.
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