Drive new healthy snack box subscribers


The campaign honed in on more granular concepts of interest, including snack preferences around paleo, vegan, and ketogenic diets. This additional audience and focused brand messaging resulted in a new customer base of recurring subscriptions, as well as an overachievement of the CPA goal by 18% and an ROAS of 15:1.

Intent Signals

  • Food Delivery
  • Paleo Diet
  • Ketogenic Diet
  • Vegan
  • Superfoods
  • Matcha Green Tea
  • Diary of a Foodie

Key Results


15:1 ROAS

Overachieved CPA Goal by


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