Objective

Drive incremental sales and profit by acquiring new customers

Overview

By serving ads with customized creatives on highly relevant pages, Inuvo helped the online retailer beat their goal of driving incremental sales with a 28% lift from newly acquired customers—while achieving a Return on Ad Spend of 20:1.

Intent Signals

  • Home & Garden
  • Office Decor
  • Baby Supply
  • Outdoor Patio Sets
  • Sunbrella
  • Gardening Tools
  • Patio Umbrella
  • Container Gardening
  • Citronella

Key Results

Achieved

28% Sales Lift

Discovered & Acquired

New Customers

Achieved

20:1 ROAS

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