Most display impressions are now cookieless. If you don’t have a cookieless solution, or even a real strategy, we can help. Reach out, and we can discuss strategy with you.
Stand Out by Blending In
Unleash the power of hyper-targeted native ads while avoiding bad traffic. Show the right ads to the first users without cookies, even on iOS. Help test creatives and scale your business with Inuvo’s native targeting technology.
Real-Time Targeting
Exclusive
We detect intent in real time with our own models instead of hours later with 3rd party models like our competitors. Even on iOS.
Access Quality over Fraud
Most solutions look at domains. We use full URL paths. Stop paying for impressions on content that doesn’t work for you.
Granular Understanding
We take Al modeling to new heights. By understanding content and sentiment at a URL level we can drive quality leads for your brand.
Want a Display Assessment?
Better Inventory at Better Prices
Access approved whitelisted inventory which guarantees high viewability and real engagement.
Measurable Results
Our Media Mix Model takes a source-agnostic view of all media efforts to determine effectiveness. You’ll spend the right amount of money on each channel, even if that means spending less with us.
Access to all the key...
platforms devices services channels programs
Our Process:
Schedule a Display Assessment
Frequently asked questions
What devices can you target?
Inuvo analyzes more than 30 billion ad impressions a day across virtually every device you can imagine. If there is a display ad showing, we can bid on it and optimize performance for you.
Can you target households?
Yes! We can target households. We target using a third-party vendor to enable household targeting.
What creatives do you need?
A list of our creative specs is here.
How fast is near-real-time?
Our IntentKey models update every five minutes. Most other platforms are 1-24 hours behind us because they do not update as frequently or as quickly.
This is a big deal because consumers’ frame of mind changes very quickly. If you are shopping for a hotel during a break, that’s when you need to see ads if they are going to work. If you show them a few hours later, it’s already way too late in most cases.
Can you target iOS users?
We can! We don’t rely on cookies for targeting. Instead, IntentKey infers intent based on our content and conversion algorithms. So we can detect intent from an iOS user and show relevant ads.
The best part of this is that since every other platform relies heavily on cookies, iOS impressions are cheaper. Since iOS users generally convert at higher rates and purchase more per session, you end up getting better-value users at lower CPMs.
Is this privacy-compliant?
Other companies are still reliant on cookies or working towards 1st party data collaboratives that we think may violate the spirit (if not the letter) of new privacy and device regulations. We do not rely on cookies, unique device IDs, or any intrusive fingerprinting methods. We target in a way that anticipates future privacy rules, not just present ones.
Can you measure results?
We can measure results directly from the data we get back from the various platforms, and we can also measure overall performance using our Media Mix Modeling technology. Media Mix Modeling allows us to understand the real impact of ALL of your media activities by analyzing the fluctuations of spend and engagement over time. We keep ourselves honest to make sure that we aren’t overspending on any channel, and we can help ensure that even your offline marketing activities are allocated appropriately.
How does pricing work?
We work with all clients to establish KPIs and performance goals before we get started. We then put together a plan to hit those goals. Our pricing is based on hitting every advertiser’s specific KPI goals. That’s why we have a 92% renewal rate.
If you’d like to schedule an assessment to talk about your goals, hit us up.
Want a Display Assessment?
Most display impressions are now cookieless. If you don’t have a cookieless solution, or even a real strategy, we can help. Reach out, and we can discuss strategy with you.
