Olympics Audience Models
Reach High-Value Olympic Audiences
The Olympics capture the world’s attention like no other sporting event. Don’t miss your chance to connect with these highly engaged fans as they follow every thrilling moment. IntentKey makes it easy to reach your ideal Olympic audience segments with our pre-built, ready-to-activate models.
How are models activated?
IntentKey’s Olympics audience models are now available for activation! These AI-powered models can be accessed directly by clients through a PMP, or our team at Inuvo can activate the models on your behalf. While we offer a set of pre-built models focusing on key Olympics audiences, such as travelers, basketball fans, streaming viewers, and general enthusiasts, these are just a starting point. Our data experts will work with you to customize, expand, or refine the models to precisely target your desired audience segments and achieve your unique campaign goals.
Want a different model?
This is only a sampling of IntentKey’s modeling capabilities! Whether you want to reach Olympic viewers interested in specific sports, countries, athletes, or sponsors, our team can build precise custom segments to maximize relevance and response. Contact us today and ensure you’re ready to capture intent during the key pre-Games and Games-time windows.
FOR LOUVRE OF THE GAMES
Travelers to 2024 Paris Olympics, sports enthusiasts keen on French culture & landmarks (Notre-Dame, Versailles, Eiffel Tower, Louvre). They seek unique experiences, research transport (flights, trains), budget mindfully, & share on social media.
58.31M – 81.32M
2.72M – 3.45M
THE DREAM TEAM
NBA & Olympic basketball enthusiasts following iconic players (LeBron, Curry), Team USA, & franchises like the Lakers. They appreciate top players’ athleticism, MVPs, & also follow the WNBA & its stars.
36.89M – 53.57M
1.7M – 2.42M
THE STREAM TEAM
Sports fans streaming Olympics, focused on gymnastics, track & field, triathlon. Fans of Olympic stars like Gabby Douglas & Simone Biles, using Roku & NBC digital platforms to watch.
148.41M – 264.19M
7.39M – 11.05M
THE OLYMPIC ENTHUSIASTS
Fans of Summer & Winter Olympics, drawn to track & field, gymnastics, wrestling, figure skating. They follow icons like Simone Biles, fascinated by Olympic history, traditions, & symbols. Enjoys content celebrating the Games’ spirit.
74.67M – 101.87M
3.88M – 4.75M
FOR LOUVRE OF THE GAMES
Travelers to 2024 Paris Olympics, sports enthusiasts keen on French culture & landmarks (Notre-Dame, Versailles, Eiffel Tower, Louvre). They seek unique experiences, research transport (flights, trains), budget mindfully, & share on social media.
58.31M – 81.32M
2.72M – 3.45M
THE DREAM TEAM
NBA & Olympic basketball enthusiasts following iconic players (LeBron, Curry), Team USA, & franchises like the Lakers. They appreciate top players’ athleticism, MVPs, & also follow the WNBA & its stars.
36.89M – 53.57M
1.7M – 2.42M
THE STREAM TEAM
Sports fans streaming Olympics, focused on gymnastics, track & field, triathlon. Fans of Olympic stars like Gabby Douglas & Simone Biles, using Roku & NBC digital platforms to watch.
148.41M – 264.19M
7.39M – 11.05M
THE OLYMPIC ENTHUSIASTS
Fans of Summer & Winter Olympics, drawn to track & field, gymnastics, wrestling, figure skating. They follow icons like Simone Biles, fascinated by Olympic history, traditions, & symbols. Enjoys content celebrating the Games’ spirit.
74.67M – 101.87M
3.88M – 4.75M
Going for Gold!
Contact us today to leverage these innovative models for your Olympics marketing strategy.