Holiday Audience Models
Reach High-Value Holiday Audiences
As the winter holidays approach, unique audiences emerge: winter travelers, pet gift shoppers, baking enthusiasts, and gift-wrapping aficionados. Don’t miss your chance to connect with these highly engaged audiences as they prepare for their favorite seasonal activities like planning snowy getaways, selecting the perfect presents for furry friends, perfecting grandma’s Christmas cookie recipe, or mastering the art of beautiful gift presentation. IntentKey makes it easy to reach your ideal holiday audiences with our pre-built, ready-to-activate models.
How are models activated?
IntentKey’s Holiday audience models are now available for activation! These AI-powered models can be accessed directly by clients through a PMP, or our team at Inuvo can activate the models on your behalf. While we offer a set of pre-built models focusing on key Holiday audiences, such as Christmas cooking, traveling, gifts for pets and holiday wrapping, these are just a starting point. Our data experts will work with you to customize, expand, or refine the models to precisely target your desired audience segments and achieve your unique campaign goals.
Want a different model?
This is only a sampling of IntentKey’s modeling capabilities! Our team can build precise custom models to maximize relevance and response. Contact us today!
CRAFTY GIFT WRAPPERS
Creative enthusiasts who elevate gift-giving through artful presentation. They’re passionate about unique gift wrapping techniques, often inspired by Etsy and YouTube tutorials. Interested in Christmas themes, Santa motifs, and personalized greetings. Avid Cricut users for custom crafts. They aim to make family events special with their thoughtfully wrapped presents.
23.45M-37.66M
1.53M-2.14M
SEASONAL PASTRY PROS
Skilled bakers specializing in holiday treats. They experiment with diverse recipes, including gluten-free options. Passionate about food photography to showcase their creations, this audience enjoys Netflix baking shows for inspiration. They invest in quality equipment like KitchenAid mixers and premium cookware. Focus on creating impressive snacks and desserts for seasonal gatherings.
30.29M-43.92M
1.63M-2.28M
HOWL-IDAY PET PAMPERERS
Devoted pet parents seeking special gifts for their furry companions. They prioritize eco-friendly and sustainable products from brands like West Paw. Interested in outdoor gear, veterinary advancements, and smart home devices for pets, they shop at Petco and explore subscription boxes valueing pet-related charities and thoughtful gift-giving for animals.
55.53M-84.76M
2.69M-3.41M
WINTER WANDERLUST
Adventurous winter escapists seeking diverse cold-season getaways. They’re interested in luxury hotels, tropical island resorts in the Caribbean, and theme parks like Universal Studios. Also drawn to snowy destinations like Aspen for winter sports. Valuing high-quality travel gear, including Bose audio products, they prioritize unique outdoor adventures and seamless air travel experiences.
39.6M-58.54M
1.89M-2.31M
CRAFTY GIFT WRAPPERS
Creative enthusiasts who elevate gift-giving through artful presentation. They’re passionate about unique gift wrapping techniques, often inspired by Etsy and YouTube tutorials. Interested in Christmas themes, Santa motifs, and personalized greetings. Avid Cricut users for custom crafts. They aim to make family events special with their thoughtfully wrapped presents.
23.45M-37.66M
1.53M-2.14M
SEASONAL PASTRY PROS
Skilled bakers specializing in holiday treats. They experiment with diverse recipes, including gluten-free options. Passionate about food photography to showcase their creations, this audience enjoys Netflix baking shows for inspiration. They invest in quality equipment like KitchenAid mixers and premium cookware. Focus on creating impressive snacks and desserts for seasonal gatherings.
30.29M-43.92M
1.63M-2.28M
HOWL-IDAY PET PAMPERERS
Devoted pet parents seeking special gifts for their furry companions. They prioritize eco-friendly and sustainable products from brands like West Paw. Interested in outdoor gear, veterinary advancements, and smart home devices for pets, they shop at Petco and explore subscription boxes valueing pet-related charities and thoughtful gift-giving for animals.
55.53M-84.76M
2.69M-3.41M
WINTER WANDERLUST
Adventurous winter escapists seeking diverse cold-season getaways. They’re interested in luxury hotels, tropical island resorts in the Caribbean, and theme parks like Universal Studios. Also drawn to snowy destinations like Aspen for winter sports. Valuing high-quality travel gear, including Bose audio products, they prioritize unique outdoor adventures and seamless air travel experiences.
39.6M-58.54M
1.89M-2.31M
View our entire collection of Holiday Audience Models
Contact us today to leverage these why-based models for your holiday marketing strategy.