IntentKey by Inuvo

See purchase intent before the competition even arrives.

IntentKey turns live consumer signals into predictive intelligence, activating programmatic media the moment audience intent shifts.

Build a model

IntentKey Audience Data

Planning, targeting, and insights unified into one system.

Age

Next Day Predicted Audience Size

384.2M

340M – 410M predicted range

Sentiment Score

38

32 – 45 predicted range

Know Consumers' Next Step Before They Take It.

Today’s consumers don’t move in straight lines. IntentKey connects behavior, context, sentiment, and online trends to unlock net-new, high-value buyers that static segments miss.

Discover

Reach high-value audiences first

IntentKey identifies emerging audience demand up to 24 hours earlier than traditional targeting by modeling intent as it forms, not after it’s aggregated into static segments.

Activate

Turn intent into action

IntentKey transforms live intent into immediate buying signals, so media aligns with where demand is headed, not where it’s been.

Perform

Perform without personal data

IntentKey models without cookies, IDs, or personal data—performing consistently across Safari, iOS, and ID-free environments where traditional signals fail.

IntentKey Platform

Built for modern audience data and performance.

Brings planning, targeting, and insights together in a single data system for stronger performance.

Build a model
Next day predicted audience size
384.2M
340M — 410M predicted range
Age
Sentiment score
38
32 — 45 predicted range

Multi-Channel Activation

Activate IntentKey across your DSP stack.

Live intent intelligence delivered directly into programmatic buying across CTV, Display, Audio, OLV, and Native.

Deploy inside your DSP

Activate audience models using Deal IDs and standard DSP workflows—no disruption to existing buying stacks.

Decisions update in real time

Every ad opportunity is scored against live intent signals so activation aligns with where demand is headed.

Designed for adaptive buying

Performance adapts to shifts in topics, sentiment, and environments, even in ID-free surfaces.

Intent modeled from the open web, continuously.

IntentKey models intent from content — not identity — learning from live consumption patterns to model audience interests, motivations, and the environments they engage with.

Multi-Channel Activation

Activate IntentKey across your DSP stack.

Live intent intelligence delivered directly into programmatic buying across CTV, Display, Audio, OLV, and Native.

Deploy inside your DSP

Activate audience models using Deal IDs and standard DSP workflows—no disruption to existing buying stacks.

Decisions update in real time

Every ad opportunity is scored against live intent signals so activation aligns with where demand is headed.

Designed for adaptive buying

Performance adapts to shifts in topics, sentiment, and environments, even in ID-free surfaces.

Client success stories

Campaigns fueled by data-generated insights

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Read case study

Cycling Apparel Brand Delivers Performance On and Off Road

Read case study ↗

Result

10:1

ROAS driven by real-time intent signals

Insight

IntentKey uncovered a high-value audience segment the brand wasn’t targeting.

Read case study

Home Leasing Company Finds Renters, Gains Valuable Insights

22%

better than CPA goal

Read case study

Generational Approach Accelerates Savings Fund Growth

75%

reduction in CPA

Trusted by industry leaders across every vertical.

“Working with Inuvo has truly transformed our approach to programmatic display advertising for our clients. Their cutting-edge AI technology ensures that our ads reach the right audience at precisely the right moment.”

– Danny
Strategy Director

“The ability to create separate models for our different products and use those concepts to fuel our search campaigns, wider marketing efforts and even product development has been really beneficial for us.”

– Tristan
Chief Marketing Officer

“IntentKey helps us uncover high-value audiences we weren’t actively targeting, giving us smarter paths to performance.”

– Alicia
Account Director

Predictive Audience Intelligence

Reach tomorrow’s audience today by leveraging real-time targeting with IntentKey.

IntentKey Laptop