The Challenge
To recruit qualified job applicants to fill a range of open positions across the company.
Inuvo Technology Solution
Inuvo’s IntentKey™ AI driven prospecting engine identified key insights of in-market applicants for the television provider, allowing for efficient targeting and recruitment for hyper-focused positions.
The Results
High performance has led to a long-term client relationship that has defined the main job-seeking audiences, crushed CPA goals, allowed for continued lower CPA expectations, and the ability for early targeting of job seekers, providing high job application and placement rates for the client.