The Challenge
Drive email subscribers and signups for a wine enthusiast loyalty program, reaching adults 21+.
Inuvo Technology Solution
Inuvo’s IntentKey™ technology was able to analyze the best performing audience and target look-a-like audiences who have the same areas of interests based on content consumption and intent triggers.
The Results
Inuvo doubled the number of existing client loyalty members at half the CPA of other partners on the plan.