Case Studies Industry:

Inuvo Sparks Coastal Tourism Growth

Campaign Goal

Increase brand awareness for coastal region.

The Challenge

Increase engagement and brand lift for historic coastal region among females 55+ who are planning a family vacation.

Inuvo Technology Solution

Inuvo’s IntentKey™AI technology was utilized to help Streetsense Agency reach family vacation decision-makers in a geographically targeted area for nearby and short-travel vacations.

The Results

Inuvo’s IntentKey™ delivered a 26% brand lift for the tourism client in a Vizubrand study. The agency has seen intent to visit the destination increase by as much as 78% as a result of Inuvo’s IntentKey™targeting across other campaigns.

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