Campaign Goal

Grow their company through customer acquisition.

The Challenge

Reach a niche target audience and deliver new sales leads at a cost that beats CPA goals.

Inuvo Technology Solution

Inuvo’s IntentKey™ technology was used to identify and target their specific users of electrical engineers.

The Results

The client beat their cost per acquisition (CPA) goal to attain new customers by 91%. Further, the granular user data provided by the IntentKey™ proved these users were scalable for this specific campaign and sustainable for future growth.

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