The Challenge
An electronic components company was looking to grow their company through customer acquisition.
Inuvo Technology Solution
Inuvo’s IntentKey™ technology was used to identify and target their specific audience of electrical engineers.
The Results
The client beat their cost per acquisition (CPA) goal to attain new customers by 91%. Further, the granular audience data provided by the IntentKey™ proved this audience was scalable for this specific campaign and sustainable for future growth.