The automotive dealer group was looking to grow their regional sales.
To drive an increase in qualified sales leads to the local automotive dealership at a more efficient cost.
Inuvo’s IntentKey™ technology was used to target auto intenders to generate quality leads.
Within the first 4 weeks the conversion rate tripled, while impressions were reduced by about 30%. The result was more qualified leads to the dealership with better spend efficiency within the first month of the campaign.