The Challenge
To drive qualified sales leads to the local automotive dealerships within a 4-week time frame.
Inuvo Technology Solution
Inuvo’s IntentKey™ technology was used to target auto intenders to generate quality leads and optimize towards the client’s goals as quickly as possible.
The Results
Within the first 4 weeks, the conversion rate tripled, while impressions were reduced by about 30%. The result was more qualified leads to the dealership with better spend efficiency within the first month of the campaign.