Case Studies Industry:

Inuvo Drives Qualified Leads for Leading Automotive Dealer

Campaign Goal

The automotive dealer group was looking to grow their regional sales.

The Challenge

To drive an increase in qualified sales leads to the local automotive dealership at a more efficient cost.

Inuvo’s Technology Solution

Inuvo’s IntentKey™ technology was used to target auto intenders to generate quality leads.

The Results

Within the first 4 weeks the conversion rate tripled, while impressions were reduced by about 30%. The result was more qualified leads to the dealership with better spend efficiency within the first month of the campaign.

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