Case Studies Industry: CPG
To drive new healthy snack box subscribers.
Cut through the clutter of their competition to brand and drive new subscribers across the US and Canada.
Inuvo’s IntentKey™technology was utilized to reach those who would be most interested and in market for healthy snack box subscriptions.
Inuvo built a user model that identified hidden diet preferences, as well as other intent signals, that allowed Inuvo to reach in-market users for health snack boxes. The campaign beat the client’s CPA goal by 18% and delivered an ROAS of 15:1.