Campaign Goal

To drive new healthy snack box subscribers.

The Challenge

Cut through the clutter of their competition to brand and drive new subscribers across the US and Canada.

Inuvo Technology Solution

Inuvo’s IntentKey™technology was utilized to reach those who would be most interested and in market for healthy snack box subscriptions.

The Results

Inuvo built a user model that identified hidden diet preferences, as well as other intent signals, that allowed Inuvo to reach in-market users for health snack boxes. The campaign beat the client’s CPA goal by 18% and delivered an ROAS of 15:1.

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