Case Studies Industry: Cloud & Enterprise Services
Drive upper funnel leads that can be nurtured by client's Marketomarketing campaigns and converted into Cloud Service clients.
To help a global technology giant drive completed trials of cloud services.
Inuvo’s IntentKey™technology was utilized to target developers, independent software vendors, and SMB ITDMs to drive trials.
The campaign not only defined the client’s true target market for their cloud services product, but also reduced the CPL by 30%, saving more than $46 per quality lead.