How Zubican Helps Grow your Business

Many of you saw the Inuvo-acquisition last Fall of Zubican™, an online business community devoted to connecting business-to-business buyers and sellers. This was a strategic move for Inuvo as it advances the company’s objective of creating more data-driven user experiences online, utilizing both our LocalXML™ service and ads powered by our ValidClick® XML server.  But why is this strategic for you, as an advertiser?

At the core of Zubican is a database of profiles for virtually every company in the U.S., which we believe is the most complete, comprehensive and accurate collection of U.S. company information available online. These profiles allow businesses to tell the world who they are and what they offer so that buyers can find them. By claiming a business profile and customizing it to promote unique business attributes, a business can make it an even more powerful tool to be found by buyers looking for the solutions it offers.  

Users are encouraged to create personal profiles, either directly in Zubican or by pointing to existing personal profiles in social networking sites like Facebook, LinkedIn or Plaxo.  These user and company profiles can be linked to other user and company profiles, demonstrating the depth and quality of individuals’ and companies’ professional networks. These links also serve to illuminate the shared relationships with providers when sourcing needed solutions.

Think Zubican might be something you could use? Take some time to check it out www.zubican.com. As always let us know what you think!

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